Dashboard User Guide

Complete guide to all features and how to use Instantly Dashboard to optimize your email marketing campaigns

5+

Total Campaigns

120

Mailboxes

24

Domains

40K

Leads/Week

Quick Start Guide
Get started in 3 simple steps
1

Choose Data Mode

Go to Settings → Choose Demo Mode (no setup) or Production Mode (add Instantly API key)

2

Explore Features

Navigate through 8 pages below to discover all features: Dashboard, Campaigns, Leads, Mailboxes, and more

3

Take Action

Create campaigns, manage leads, monitor mailboxes, setup automation, and track results in real-time!

All Features

Core
Dashboard Overview
Complete overview of all your email marketing activities
  • Real-time metrics: Sent, Delivered, Opens, Clicks, Replies
  • Campaign health score với AI insights
  • Top performing campaigns & mailboxes
  • Engagement breakdown by time period
Essential
Campaigns Management
Manage 5+ campaigns with detailed metrics
  • Track 5 campaigns simultaneously
  • Open rate, Click rate, Reply rate per campaign
  • Status: Active, Paused, Completed
  • Filter, search, và export data
CRM
Leads CRM
Manage 40,000+ leads with pipeline view
  • CRM-style interface với Kanban board
  • Pipeline stages: New, Contacted, Interested, Qualified
  • Quick actions: Email, Call, Mark status
  • Advanced filtering & bulk operations
Critical
Mailboxes Health
Monitor 120 mailboxes trên 24 domains
  • 120 mailboxes distributed across 24 sub-domains
  • Health score, Reputation, Daily limits
  • Provider diversity: Google, Microsoft, SendGrid
  • Warmup status & deliverability tracking
Advanced
Automation Workflows
Drip sequences and follow-up automation
  • Multi-step drip campaigns (Day 1, 3, 7)
  • Trigger conditions: Opens, Clicks, No reply
  • A/B testing subject lines & content
  • Visual workflow builder
Insights
Analytics & Insights
Deep-dive analytics with charts & trends
  • Conversion funnel analysis
  • Time-series charts (7 days, 30 days, 90 days)
  • Campaign comparison & benchmarking
  • Export reports (PDF, CSV, Excel)
Pro
External Integrations
Connect with HubSpot, Zapier, webhooks
  • HubSpot CRM bi-directional sync
  • GoToWebinar attendee import
  • Webhooks for real-time events
  • REST API cho custom integrations
Config
Data Source Settings
Configure Mock Data vs Real Instantly.ai API
  • Toggle Demo Mode / Production Mode
  • Manage Instantly.ai API keys
  • localStorage persistence
  • Auto-default to Mock Data

Use Cases & Workflows

👨‍💼
Startup Founder
Scenario: Need to scale cold email outreach from 0 → 10,000 leads/month

Solution:

Dashboard → Campaigns → Leads → Automation → Track ROI

👩‍💼
Sales Team Lead
Scenario: Manage 5 SDRs, need to track performance in real-time

Solution:

Dashboard overview → Analytics → Mailboxes health → Daily reports

🏢
Marketing Agency
Scenario: Manage 10+ clients with 50+ campaigns simultaneously

Solution:

Multi-campaign view → HubSpot integration → White-label reports

💼
Freelance Consultant
Scenario: Demo tool to clients, no need for real API setup

Solution:

Demo Mode with realistic data → Instant showcase → Zero setup

Key Concepts & Terminology
Understand important concepts and terminology

Campaign

An email marketing campaign with specific goals. Each campaign has a list of leads, email sequences, and tracks metrics like open rate, click rate, reply rate.

Lead

Email recipients in campaigns. Each lead has information: email, name, company, and status in the sales pipeline (New, Contacted, Interested, Qualified).

Mailbox

Email accounts used to send campaigns. Each mailbox has a health score, daily limit, and reputation. Dashboard manages 120 mailboxes across 24 domains to ensure deliverability.

Automation

Drip sequences automatically send follow-up emails based on triggers (Day 1, 3, 7 or when lead opens/clicks). Helps nurture leads without manual work.

Metrics

Open Rate: % of leads who open emails
Click Rate: % of leads who click links
Reply Rate: % of leads who reply
Bounce Rate: % of emails rejected

Data Source Modes

Demo Mode: Sample data, no API key
Production Mode: Real data from Instantly.ai

Integrations

Connect with external services like HubSpot CRM, GoToWebinar, Zapier. Dashboard also exposes REST API for other apps to access.

Auto-Refresh

Dashboard automatically refreshes metrics every 30 seconds to ensure data is always real-time. You can also click the refresh button manually.

Best Practices
Tips to optimize campaign performance

Personalize Every Email

Use custom variables {{first_name}}, {{company}} to increase open rate by 20-30%. Automation helps personalize at scale.

Monitor Mailbox Health

Check Mailboxes page daily. Pause mailboxes with health score < 70 to protect reputation. Distribute sends evenly across 120 mailboxes.

Track & Optimize

Use Analytics page to identify best-performing campaigns. A/B test subject lines, send times, and email copy. Iterate based on data.

Leverage Automation

Setup follow-up sequences in Automation page. If lead doesn't reply after 3 days → automatically send gentle reminder. Increase reply rate by 15-25%.

Integrate with CRM

Connect HubSpot in Integrations page to auto-sync leads. When lead replies interested → automatically create deal in HubSpot. Save hours of manual work.

Frequently Asked Questions

Q: Is Demo Mode sufficient for client demos?

✅ Yes! Demo Mode has realistic data with 5 campaigns, 120 mailboxes, 40K leads. Metrics look real, UI/UX is complete. Perfect for demos & training.

Q: How do I switch to Production Mode?

Settings page → Select "Real API Keys (Production Mode)" → Add Instantly.ai API key → Reload page. Dashboard will fetch real data from your Instantly account.

Q: I have 10 SDRs, can each person view their own data?

Currently dashboard is single-user. For multi-user, need to implement authentication + role-based access control. Contact developer to customize.

Q: Is there a mobile app?

No native app yet, but dashboard is a responsive web app. Open on mobile browser (Chrome, Safari) to use all features with UI optimized for phones.

Q: Where is data stored?

Demo Mode: Data hardcoded in code. Production Mode: Fetch real-time from Instantly.ai API. Settings stored in browser localStorage. Future will have Supabase database.

Ready to Get Started?

Explore the dashboard now or contact us for support

Thắng Phan

Need Help or Custom Features?

Contact Developer: Thắng Phan